Admoda inked Gameloft for wap advertising
Gameloft keeps reaching further to get control over their consumers. Today, Admoda announced they have inked down a deal with Gameloft to advertise Gameloft’s games along the network of wap sites which are being hosted by Admoda. Admoda’s technology is similar to that of Mads.com and allows specific demographic and device targeting, meaning Gameloft only advertises to the consumers they really want to have. Currently Admoda serves 400 million wap banner impressions a month.
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